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Young Inventor Challenge

is your chance to show your game or toy idea to major toy companies, receive valuable feedback on your invention, and maybe even have it considered for publishing! It is easy and fun! 


How can you get started?

Richard Dickson, President and COO, of Mattel

Welcomes Kids to the Young Inventor Spring Challenge! 





Our mission is to inspire the next generation to use creativity, critical thinking, and STEAM skills in the invention and innovation process and to connect professionals within the toy industry to mentor these young innovators in their design process.

The Young Inventor Challenge, provides an opportunity for children ages 6 to18 to develop and pitch their original inventions to major toy companies, industry professionals, members of the media and general public. This unique and educational experience ignites imagination, creativity and presentation skills like no other, providing a means of taking these inventions to greater heights, with professional critiques from our industry experts.

Fall Challenge

Online and/or in person at the Chicago Toy and Game Fair, Saturday, November 21, 2020

Registration open now -

ends midnight CST, October 31, 2020

Deadline to submit all entry materials is November 7, 2020





Winners announced Saturday, November 21, 2020 at the Chicago Toy and Game Fair.


$25 suggested donation to enter

Early-Bird Discount if registration is

complete by October 15, 2020

Prizes and Sponsors 

Spring Challenge 




Registration open now -

ends midnight CST, June 30, 2020

Deadline to submit all entry materials is

June 30, 2020


Winners announced July 15, 2020

Entry is complementary


4 winners will be selected -

2 from each age group.

Each winner will receive $250 in toys and games.

Sponsors include

Mattel, Magformers, Scholastic, and the 

American Specialty Retailer Association

Young Inventor Challenge Spring 2020 spo
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