top of page

Grow your Brand & Online Marketing Presence!

 CONFERENCES 

2017 Information to be Announced Soon! 

Learn from our experts as they share their social media marketing strategies, what platforms yield the highest results for their businesses, how to manage social media on a limited budget and more. Top bloggers in the parenting and toy space provide insight how to effectively engage with them, how to craft the perfect pitch, what doesn't work and how to reach this community. Also learn where to put your money today with so many options in social, tradition and digital media.

What Happened in 2016...

Social Media @ Play Track

Friday, November 18th

1pm - 3pm

Keynote Speaker

Jule Cole, Co-Founding VP
of 
Mabel's Labels

Julie is the mother of six and a co-founding VP of Mabel’s Labels, the leading provider of labels for the stuff kids lose! Mabel’s Labels has grown from basement start-up into an award winning, celebrity endorsed and international phenomenon.

 

As company spokeswoman, Julie is well-known amongst North American entrepreneurs and her dynamic personality has led to numerous speaking engagements, from university business classes to TV appearances, including NBC’s The Today Show, HLN’s Raising America, Canada AM, Breakfast Television, The Marilyn Denis Show, Metro Morning,CH Morning Live, Better TV, The Mom Show, Fox 5 San Diego and WGN’s Midday. She is a syndicated blogger for The Huffington Postmodernmom.comPTPA MediaYummy Mummy Club, and her company’s Mabelhood blog. Her writing has also appeared in Chicken Soup For the Soul - Power Moms and numerous websites. Mabel’s Labels has been featured everywhere from The View to Forbes.com. Follow Julie on Twitter @juliecole.

Conference Host

Schedule

An award-winning Certified Meeting Planner, Alison transitioned a sixteen-year career as a professional meeting & event planner and CEO of Metropolitan Marketing & Event Group to launch So Chic Life in 2009.  

 

With a proven background in event marketing, managing and overseeing domestic and international travel for Fortune 500 companies, Alison is an event strategist and brand ambassador connecting lifestyle brands with their targeted customers and influencers through an online audience of over 100,000. 

Conference Speakers

Conference Agenda

1:00 - 1:30 pm | Social Media Marketing @ Play Panel 

Learn from our experts as they share their social media marketing strategies, what platforms yield the highest results for their businesses, how to manage social media on a limited budget and more. Includes Q&A. 

Nicole Regan
Katherine McHenry
Keri Wilmot 
Elisa All
Alison Ray - Moderator 

1:30 pm - 2:00 pm | Brands & Influencers Panel 

Learn from top bloggers in the parenting and toy space as they provide insight how to effectively engage with them, how to craft the perfect pitch, what doesn't work and how to reach this community. Learn how blogging is evolving with video, Snapchat, Insta Stories and many other tools to extend the reach of the audience. Your takeaway? Actionable items on how to network, reach, and engage with such influencers. Includes Q&A. 

Kris McDonald
Keri Wilmot
Nicole Brady
Melissa Hunter,
Candice Kilpatrick
Julie Cole - Moderator

2:00 pm - 2:30 pm Public Relations (Digital & Traditional) 

With So Many Options Today, Where Do You Put Your Money?

Rachel Urso
Elisa All 

2:30 pm – 3:00 pm Keynote Julie Cole - Co- Founder Mabel's Labels

Julie Cole is the co-founding vice-president of award-winning children's label manufacturer Mabel's Labels. She has helped her company bring their product to a worldwide market, gain media recognition and win countless entrepreneur awards. Cole is a regular television contributor, an influential and syndicated blogger and a mother of six.

Each session is only 25 minutes in length including Q&A, just enough for you to take away key tips on how to position your brand online.

*Register separately here as part of Toy & Game Innovation Conference  http://www.chitag.com/conferences

Check out other events happening at ChiTAG Week:

PlayCHIC Fashion Show ($50)
More details: http://www.chitag.com/playchic
Buy ticket

 

Toy & Game Innovation Awards (TAGIEs) ($250)
More details: http://www.chitag.com/tagies
Buy ticket

Where to Stay

We reserve a block of rooms at the Doubletree Magnificent Mile (a five-minute taxi ride to the Pier) with a discounted room rate if you make your reservations through our travel agent - Kate Hennessy at Milne Travel American Express.

Call Kate at: +1 802 735 1316 (or +1 802 862 2200) or email:  Kate.Hennessey@milnetravel.com 

Availability is limited! Book early!

Sponsors

bottom of page