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About Us & Media Registration

We are the Chicago Toy & Game Group, but you can call us “ChiTAG” – pronounced SHY-Tag – for short. Every November, we produce five days packed with events that celebrate play, and the entrepreneurs who make toys and games! We are the only organization to bring together the public with play innovators and the media. Join others at one or more of ChiTAG’s events to reach media, consumers and trade just before the holidays – when you want the most coverage, connections and engagement.

ChiTAG’s Chicago Toy and Game Foundation which was founded in 2011 is a philanthropic foundation supporting various children’s organizations. ChiTAG works closely with Discover Games, founded in 1998 – the world’s largest co-op of board game inventors.

The ChiTAG Group is a family of industry initiatives designed to encourage and promote the power and joy of invention in social, educational, and professional environments.

The Chicago Toy & Game Group organises an extensive range of events as well: 


Meet the inventor – Meet the inventors from around the world of new and classic toys and games!

The Professional Inventor Conference (Previously: International Summit for Professional Inventors): founded in 2011 – an exclusive, invitation only conference for Professional Inventors.

The Product Acquisition Executive Conference: founded in 2011 - an exclusive, invitation only conference for Production Acquisition Executive to meet with both professional and new inventors.

The New Inventor Conference (Previously: Toy & Game Innovation Conference): founded in 2006 is the industry’s original, preeminent, and comprehensive conference available to toy and game inventors and seasoned industry professionals from around the world.

PlayCHIC Fashion Show brings play and brands to the people in a fresh and relevant way! PlayCHIC is an opportunity for brands to strike a pose and take the media by storm – just in time for the holidays. 


Toy and Game Innovation Awards (the TAGIEs) was founded in 2008 – an elegant and playful evening that honors and celebrates the history of and the people behind the playthings.

Chicago Toy & Game (ChiTAG) Fair: founded in 2003 – the largest toy and game fair in the U.S. open to public. ChiTAG brings together consumers, families, inventors, manufacturers, retailers, educators, hobbyists, and the media, at the start of the holiday season, to play, celebrate, discover, support, and promote the creation of toys and games.

Young Inventor Challenge: founded in 2007 – open to kids ages 6-18, participants create their own toy or game inventions to be judged by popular vote by The ChiTAG Fair attendees.

For all media inquiries, and to learn how you can get in contact with our sponsors, exhibitors, and inventors before, during, and after the Chicago Toy & Game Fair, please contact

Media Inquiries

ChiTAG Fair Access

Members of the Press receive free admission to the Fair.

Register below, or register on-site at the media check-in desk.

Overall Media Impressions 2018: 2 Billion +


Newsletters Email Subscribers

All Industry 38,000+

Educator 135,0000+

Inventor 15,000+

Consumer 15,000+

Blogger, Social Media Influencer 5,500+ email; 6,500+ handles

Scouts (Boy & Girl) 2,100+

Media List 7,500+

Combined Direct Newsletter Reach 225,000+

Newsletter, In-Person and Social Media Reach

Newsletters 225,000+

Postal Mail Addresses All Industry 33,000+

Twitter ChiTAGWeek 15,300+

Twitter Games4Educators 1,600+

Facebook ChiTAGWeek 7,400+

Facebook Mary Couzin 1,950+

Facebook PlayinEducation 800+

Instagram ChiTAGWeek 3,000+

Pinterest ChiTAGWeek 370+

Pinterest Mary Couzin/Chicago Toy & Game Fair 2,000+

LinkedIn Toy, Game, Play Innovators Group 3,300+

LinkedIn Mary Couzin 29,500+

Events Attendance 30,000+

CHITAG Group Reach 350,000+

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