News & Interviews

Over 400 Interviews, Articles and Stories! Over 350 authors! 5 Newsletters!

Newsletters for industry, consumers, social media influencers and educators cover many aspects of play and

the interesting stories behind the playthings we love! 

Our newest project to celebrate the People of Play to go live soon! Read all about it HERE.  

To receive one of our newsletters, go here: http://www.chitag.com/get-the-newsletter

Business of Play News

Industry News - interviews, news, information about get-togethers we're hosting and more.

Importance of Play News

For consumers and anyone interested in toys and games and 

meeting the people behind the the products.

 

Legends and Legacies Profiles

There are many great stories and then there are those which are EPIC! 

ChiTAG White Papers

Interested in getting into the toy and game industry?

Our Inventor & Innovation Conferences Experts weigh in on industry topics. 

Helaina Cappel on designing Games and Empowering Kids

What do you do in the industry? I am a game designer and publisher with KTBG and Burnt Island Games. What is your claim to fame in the industry? I have designed two games called Foodfighters and Haunt the House. My company has published these games, as well as Problem Picnic: Attack of the Ants, Wreck Raiders, and Endeavor: Age of Sail, and the upcoming Bugs on Rugs and In the Hall of the Mountain King. Why and how did you get into the Toy and Game industry? Way back in the day, when my oldest child was very young, we had several mainstream games lying around our house. He liked to play them over and over and over. There came a certain point where I questioned if anyone ever thought of the a

Jeff Foxworthy - Relative Insanity

HOW AND WHY DID YOU GET INTO THE TOY AND GAME INDUSTRY? Thanksgiving is big in my family and a couple of years ago we had about 30 relatives at my farm and one night the younger generation was playing a game called Cards Against Humanity. They were all laughing, but the game has some words and expressions in it that would make a convict blush and I told them they had to play it in the basement because their grandparents, aunts and uncles were there and I didn’t want to have to take anyone to the hospital on a holiday. I thought, “There must be a way to make a game funny, that would appeal to several generations without being filthy.” So I sat down and wrote about 500 punch lines; things that

Chris Tidwell - Imagine about 50 People Dressed as Aliens...

What do you do in the industry? I am the CEO for Magformers LLC, based in Canton, MI. What do I do? Name it. I work with each of my departments. We have to be a team, with all parts working together for the best we can deliver to the customer. What is your claim to fame in the industry? I think if you asked others it would be my high energy, passion, and can do attitude. For me I have enjoyed opening doors for my companies in this toy industry with retailers. Partnership is key, and finding the reasons for both parties to say yes is a win-win. Why and how did you get into the Toy and Game industry? I could have been in this industry about 6-months longer than I have been. In early 1987

Laura Pecci - from Litter Critter to Winning Moves

Where did you grow up? 20 miles north of Boston in Salem, Massachusetts. Besides being the location of the infamous Witch Trials, Salem was also the home of Parker Brothers’ game factory for over 100 years. My mother, who was an elementary school teacher in Salem, would take her classes on field trips to the factory so they could see Monopoly games being made. Why and how did you get into the Toy and Game Industry? In 1986 I was working for a computer corporation, which was quite routine and uninspiring. One day, I saw a Parker Brothers help wanted ad in the local newspaper that said, “Come Play With Us!” I applied and got the job as a member of their two-person Consumer Relations team. My c

Jillian Lakritz on Yoee Baby and Play from Day One

What do you do in the industry? I’m the founder and CEO of Yoee Baby. We make baby toys designed for bonding through play from Day One. Why and how did you get into the Toy and Game industry? About three months after my first daughter Yoella was born, I started searching for developmentally appropriate activities we could do together and instinctively looked to my toy box. I quickly realized most baby toys aren’t designed for a baby who can’t yet sit up, grab for things or move around. It was really frustrating because I wanted a toy we could play with together! Having spent my career developing new products for some of the country’s leading brands I recognized a gap in the marketplace and a

Kim Vandenbroucke - My Family Thinks It’s The BEST GAME EVER!

It’s no surprise that most of the time your friends and family don’t want to give out negative criticism. Does this dress make me look frumpy? Absolutely not! Do you like my new tattoo? Of course! It’s human nature to keep the clan happy and not make waves. Therefore, when you only test your games with family and close friends, you might not be getting the best feedback. One thing that inventor relations folks will tell you they don’t like hearing is “my family thinks it’s the best game ever!” (or something akin to that.) Why? Because your family probably isn’t made up of the most reliable judges because they want to be supportive of you! And yes, it could be a decent game, it could

Ishkabibbles - Just for Fun!  

Play in Education News

For educators, librarians, homeschooling families and parents

who are interested in using play to aid learning.

ChiTAG Group Media Reach:

​Newsletters Email Subscribers

All Industry 40,000+

Educator 135,0000+

Inventor 15,000+

Consumer 15,000+

Blogger, Social Media Influencer 5,500+ email; 6,500+ handles

Scouts (Boy & Girl) 2,100+

Media List 7,500+

Combined Direct Newsletter Reach 220,000

Newsletter, In-Person and Social Media Reach

Newsletters 217,000

Postal Mail Addresses All Industry 33,000+

Twitter ChiTAGWeek 15,600+

Facebook ChiTAGWeek 6,300+

Facebook Mary Couzin 1,800+

Instagram ChiTAGWeek 1,600+

Pinterest ChiTAGWeek 370+

Pinterest Mary Couzin/Chicago Toy & Game Fair 1,900+

LinkedIn Toy, Game, Play Innovators Group 3,000+

LinkedIn Mary Couzin 18,500+

Events Attendance 35,000+

ChiTAG Group Reach 325,000+