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How to Have a Successful Fair

You can do a lot to bring more consumers, media, influencers, retailers and more to your booth! 

1. Design

Think about how your booth and displays are going to best present your brand will help better advertise your products. Make sure you display your website and social media handles prominently so social media influencers do not need to search for them. 

2. Be Photo Ready

You will have local, national & international media walking by your exhibit at the Fair. Are you ready to tell the story of your brand & feature product? Making sure your exhibition has a photographable element will enable the media to tell a strong visual story. You will also have influencers and consumers looking for selfie opps - make sure you incorporate into your booth design! 

3. Have Fun Activations in Your Booth

Have fun things to do in your booth! Lifesize toys and games are a big attraction! Have play areas so attendees can try your products. 

4. Let your fans know!

Share with your fans that you will be at the Chicago Toy & Game Fair and what's happening in your booth - giveaways, activations, lifesize toys, games and fun! Ask us for discount codes on fan tickets that you can offer. 

5. Retailer Specials

If you are looking for retailers, post show specials for them! 

5. Follow-up

It is important to follow-up with the new connections you make. Photographs and videos make the biggest impressions so share them online and tag us/share with us on either of the following platforms:

Share on our Social Media

#PeopleofPlay #PlayEveryDay

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Facebook            @chicagotoyandgameweek

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Twitter                 @peopleofplay

Google+               ChicagoToyAndGame

LinkedIn               Chicago Toy & Game Fair and Toy, Game & Play Innovators Network

Pinterest              Chicago Toy & Game


Chicago Toy & Game Fair (CHITAG)
ChiTAG Registration Questions and Event Tickets
Phone: (847) 677 8277

Interested in Exhbiting Details?

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