North America's Largest Consumer Toy & Game Fair
Exciting New Venue! New Dates! New Events!
December 10-11, 2022 in Rosemont!!!
Consumers crave experiences...
Get products in their hands, gain product insights, create shareable experiences.
Promote your toys, games, entertainment properties, candy and the stories behind your products,
to the media, trade and public just before the holidays.
Saturday, Dec. 10th - Opens 9-10am for scouts/trade/media/families with special needs, 10am for public, closes 6pm
Sunday, Dec. 11th - Opens 9-10am for scouts/trade/media/families with special needs, 10am for public, closes 5pm
Media, Trade and their families are our guests! Register HERE!
MEDIA and TRADE EXPOSURE AND PROMOTIONAL BENEFITS
Trend-setting event establishing "what's hot for the holidays".
Over 2 billion media impressions generated from our 2019 events (last in-person).
Millenials are looking to spend their disposable income on experiences.
Example of past media coverage: Hallmark Channel, Today Show, Steve Harvey Show, ABC, NBC, CBS, FOX, WGN, Forbes, Huffington Post, Chicago Tribune, Chicago Sun Times, parenting magazines, toy industry publications and more!
Social Influencers - influential voices and product reviewers.
Media and trade and their families welcomed as our guests.
CONNECTING WITH CUSTOMERS
30,000 attendees expected, half under 4' tall (kids!).
Over a third have a household income of over $100,000.
Over a third from out-of-state.
Capture photos, testimonials, video to use in your marketing and social media.
Giant focus group - learn how your customers connect with your products and brands.
Try new messaging strategies. Receive immediate feedback.
Convert customers to advocates to help spread your messages in social media.
93% of consumers say live events had more influence than TV ads.
What Past Exhibitors Say
"ChiTAG is “THE” event for Inventors and Manufacturers within the Toy Industry, it is a who’s who of Toy & Game Inventors and Toy & Game Companies. The Conferences, Gala and Fair are unmatched for Educating, Celebrating and Playing in our industry. I’m very excited for this year’s event - it is timed perfectly for seeing the best of the best toys and games right in the heart of our biggest selling season!"
- Gary Swisher, former EVP Design, Spin Master
ChiTAG is a high point of the year as I'm able to meet and speak with inventors from around the globe in an amazing, innovative and supportive environment. It is the only toy and game fair that offers this combination of new and experienced inventors, learning and networking opportunities, and an event that is literally and figuratively built around an open-to-the-public Toy Fair. It is a great place to experience every part of the toy industry, from the inventors, colleagues, and business partners, to watching the children’s reactions to the toys and games on the show floor to wrap up the week. To experience all of this against the backdrop of the great city of Chicago makes this a much anticipated week on my calendar!”
- Rich Mazel, VP of Innovation, Spin Master
“ChiTAG is an incredible event. We’ve made a distribution deal, sold over 100 games (and took orders for more) to consumers at the show each year and have licensed items from inventors we met with at the show. However, what I like best is the fact that Mary generates so much media coverage at ChiTAG. We will be investing in interactive exhibits for the next show that we hope will be a big hit. Thanks, Mary for getting this event rolling.”
- David Norman, General Manager, Global Games, Moose Games
Register to Exhibit
By registering for the Chicago Toy & Game Fair, you agree to abide by the Exhibitor Terms and Conditions.
Booth sharing is permitted, but one party purchases and agrees to the terms and conditions.
Standard Booths are sold in 10'x10' units and $12/square foot ($1200 per 10'x10'). You can add/combine units to accommodate your display requirements. (e.g. 10x20 booth is 2 units totaling $2400, 50x50 is 25 units totaling $30,000, etc.).
A Standard Booth includes:
8 foot back drape in show colors (blue and white)
3 foot side drape in show colors where appropriate
7" x 44" company sign
Company Name listed in Fair Program
Floor covering, tables and electric are all purchased separately through the show decorator. Please refer to Exhibitor Manual.
Inventor Pitch and Innovation Conference Track Attendees - $200 off booth space!
Booth Space (10x10 and larger)
Beer Garden, Baby & Toddler Space, Inventor & First Time Exhibitor Tables
Table Spaces are $600. Let us know if your want your table in the:
Baby & Toddler Space
Inventor/First-time exhibitor spaces. (Five tables in a common 10'x20' area in a horseshoe configuration. includes a 6'x2' skirted table, carpeting and 2 chairs.)
Table spaces are restricted on display options.
Up to a 3' x 8' pull up banner behind your table.
Max 2 people may staff the table at a time behind table. For the front of the table, additional free trade passes are available http://www.chitag.com/schedule-tickets
You may supply your own table covering
You may use product displays on the table, max height 36"
Electricity is not included, you can order it from the Exhibitor Manual.
Inventor Pitch and Innovation Conference Track Attendees - $100 off your table.