News & Interviews

Over 400 Interviews, Articles and Stories! Over 350 authors! 5 Newsletters!

Newsletters for industry, consumers, social media influencers and educators cover many aspects of play and

the interesting stories behind the playthings we love! 

Our newest project to celebrate the People of Play to go live soon! Read all about it HERE.  

To receive one of our newsletters, go here: http://www.chitag.com/get-the-newsletter

Business of Play News

Industry News - interviews, news, information about get-togethers we're hosting and more.

Importance of Play News

For consumers and anyone interested in toys and games and 

meeting the people behind the the products.

 

Legends and Legacies Profiles

There are many great stories and then there are those which are EPIC! 

ChiTAG White Papers

Interested in getting into the toy and game industry?

Our Inventor & Innovation Conferences Experts weigh in on industry topics. 

Natalie Remien - Could Routine Electronic Messages Expose A Company To Legal Violations?

Could Routine Electronic Messages Expose A Company To Legal Violations? Overview: Routine business communications, especially those transmitted electronically, may have advertising and promotional implications incorporated within them. For example, a toy manufacturer may send an email confirmation of an order and include language at the bottom promoting its most recent line of plush toys. Messages like these that contain promotions or advertising may have unintended consequences by unintentionally increasing the risk of legal violations. You may have heard of The Can-Spam Act (“Can-Spam”), but if your business engages in email marketing, you must understand the requirements and put process

Tal Schrieber - Inspired by the New Generation of Inventors

(Tal Schrieber - Inventor Relations, Spin Master Israel and Program Manager, Toy Invention, Shenkar College) What do you do in the industry? After more than 20 years as an active toy inventor, I’ve made a change. I’m still active in toy invention, but switched “sides”. Today, I work in Spin Master as part of the company’s Inventor Relations and work with Israeli toy inventors. At the same time, I’m teaching the next generation of toy inventors in Shenkar College (a leading Israeli college in the fields of art, design, and technology). I run a unique one-year professional training program in toy invention. Participants of the Toy Invention Program in Shenkar are creative people with inventive

Bob Driscoll - Not Like Forrest Gump, but...

What do you do in the industry? I’m a game inventor with a lot of tech experience. I do some consulting work for game design, especially games with technology. But, mostly I try to invent fun games. What is your claim to fame in the industry? I worked for Hasbro for over 20 years, where I enjoyed a good reputation for designing electronic games and working well with outside inventors. I invented Scrabble Flash (2011 TOTY Game of the Year) while working at Hasbro. And, I had invented and patented Pal Mickey, a tech toy for the Disney Theme parks in Orlando that was well received by their guests. My latest game which I co-invented with Don Ullman is Hasbro’s Don’t Step in It. It seems kind of

Noble DraKoln - Wearables with A/R, V/R, Reign of Cthulhu

What do you do in the industry? My team and I focus on converging the wearable market with augmented and virtual reality to create. The best example of wearables is the Fitbit and the Apple iWatch. Augmented and virtual reality allow for visual overlays or create entirely new worlds through our computers, visual media, and smart devices. We decided to combine the two. We use apparel, initially t-shirts, to share approved digital information to anyone with a smartphone and the app, and to initiate and create short and long form game play for all ages. Why and how did you get into the Toy and Game industry? The last two books I authored were “Winning the Trading Game” and “Trade Like a Pro” pu

Aaron Keller - Letter from Design to Marketing and Marketing's Response

(Aaron Keller, Managing Principal at Capsule, on the dialogue between Marketing and Design!) Hello Marketing. This is Design. I’ve noticed your eyes glancing at my white spaces lately. You’ve talked about my curves in the past, and it always seemed so shallow. But somehow, someway, something is different now. You’re not treating me like another pretty typeface anymore. Or maybe it is me, people are more interested in my thinking and my empathy for human beings. Whatever the case, my curiosity is piqued and I am writing this open love letter expecting to hear from you. I know we’ve had our differences in the past, but in my defense you’re always walking around swinging your four Ps and makin

Ishkabibbles - Just for Fun!  

Play in Education News

For educators, librarians, homeschooling families and parents

who are interested in using play to aid learning.

ChiTAG Group Media Reach:

​Newsletters Email Subscribers

All Industry 40,000+

Educator 135,0000+

Inventor 15,000+

Consumer 15,000+

Blogger, Social Media Influencer 5,500+ email; 6,500+ handles

Scouts (Boy & Girl) 2,100+

Media List 7,500+

Combined Direct Newsletter Reach 220,000

Newsletter, In-Person and Social Media Reach

Newsletters 217,000

Postal Mail Addresses All Industry 33,000+

Twitter ChiTAGWeek 15,600+

Facebook ChiTAGWeek 6,300+

Facebook Mary Couzin 1,800+

Instagram ChiTAGWeek 1,600+

Pinterest ChiTAGWeek 370+

Pinterest Mary Couzin/Chicago Toy & Game Fair 1,900+

LinkedIn Toy, Game, Play Innovators Group 3,000+

LinkedIn Mary Couzin 18,500+

Events Attendance 35,000+

ChiTAG Group Reach 325,000+