Hasbro Marketing and Rhett and Link

September 19, 2018

Nominated for Online Influencer Video Campaign





We know that that people are passionate about playing games and that gaming brings families and friends of all ages and generations together for fun and meaningful social interaction. Our goal is to provide families with gaming experiences that are fun to play, fun to watch and fun to share.


Earlier this year, Hasbro announced a multi-year relationship with comedians Rhett & Link that includes co-developing new gaming experiences and branded content. To pique the interest of their fans, Hasbro and the pair will create one-of-a-kind content to launch the brand’s new games on the duo’s daily episodic YouTube series, Good Mythical Morning