Robin Rath and Josh Stevens

Bloxels is a hands-on building system that enables kids to create their very own video games directly on the physical Bloxels™Gameboard, and then they can activate with the Bloxels™Builder App and a mobile device to play out the game.

Designed with blocks, a universal element of childhood play, Bloxels cultivates imagination while encouraging discovery and experimentation.

The Bloxels app is developed and published by Pixel Press, a company based in St. Louis, and they have recently partnered with Mattel, Inc. to expand the offering of the product through Mattel's marketing, manufacturing and distribution channels.

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